Challenges & Opportunities for the Finance Professional’s Personal Brand in 2022

Even as highly professional people, there can be roadblocks to financial advisors’ visibility among networks and their ability to quickly gain trust with new contacts – particularly at a time when we are almost always online! Yet visibility and trust are essential to achieving your business development goals.

Clarifying your personal brand messaging is a powerful way to boost confidence, trust and visibility for your own professional image, as well as that of your team and your organisation. For finance professionals, this has particular requirements.